PlayStation maintains top TV advertiser spot, but Nintendo and Xbox aren’t giving up

As gifting season heats up, consoles have returned to TV in force. Although PlayStation is still far and away the biggest advertiser, both Nintendo and Xbox (who didn’t even make the leaderboard last month) are increasing their spends significantly to land on as many wish lists as possible.

GamesBeat has partnered with iSpot.tv, the real-time TV ad measurement company with attention and conversion analytics from more than eight million smart TVs, to bring you a monthly report on how gaming brands are spending. The results below are for the top five gaming industry brands in November, ranked by estimated national TV ad spend.