Playboy is making more moves into the digital space.
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Playboy and Gamblit Gaming partner to make real-money betting mobile games

  • Posted byby Dean Takahashi
  • Updated
  • 2 min

Gamblit Gaming and Playboy Enterprises have announced a partnership where they will jointly make games for real-money wagering on mobile devices. The move will take Playboy into the crossroads of the $30 billion mobile game market and the $400 billion worldwide gambling market.

The Glendale, Calif.-based Gamblit and Playboy will release new games in 2016 in the skill-based category, where players can bet real money on outcomes for games that require skill (rather than pure luck). The games are for the United Kingdom mobile market as well as U.S. land-based casinos, such as those in Las Vegas and Atlantic City.

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Written by

Dean Takahashi

Dean Takahashi is editorial director for GamesBeat. He has been a tech journalist since 1988, and he has covered games as a beat since 1996. He was lead writer for GamesBeat at VentureBeat from 2008 to April 2025. Prior to that, he wrote for the San Jose Mercury News, the Red Herring, the Wall Street Journal, the Los Angeles Times, and the Dallas Times-Herald. He is the author of two books, "Opening the Xbox" and "The Xbox 360 Uncloaked." He organizes the annual GamesBeat Next, GamesBeat Summit and GamesBeat Insider Series: Hollywood and Games conferences and is a frequent speaker at gaming and tech events. He lives in the San Francisco Bay Area.