Mobile gaming in China is taking away from time spent playing PC games.
Mobile gaming in China is taking away from time spent playing PC games.
Categories

Niko Partners: Nintendo Switch gaining ground in China as console demand grows

  • Posted byby Dean Takahashi
  • Updated
  • 3 min

The Nintendo Switch is expected to overtake sales of Sony’s market-leading PlayStation 4 in China, according to a report from market researcher Niko Partners.

Niko forecasts that console gaming in China is expected to grow steadily to $2.15 billion in 2024. Sony is the market leader, but the Nintendo Switch is quickly closing ground, said Niko partners president Lisa Cosmas Hanson said in an email to GamesBeat.

Unlock premium content and VIP community perks with GB M A X! Join now to enjoy our free and premium perks. 

Join now →

Sign in to your account.

Written by

Dean Takahashi

Dean Takahashi is editorial director for GamesBeat. He has been a tech journalist since 1988, and he has covered games as a beat since 1996. He was lead writer for GamesBeat at VentureBeat from 2008 to April 2025. Prior to that, he wrote for the San Jose Mercury News, the Red Herring, the Wall Street Journal, the Los Angeles Times, and the Dallas Times-Herald. He is the author of two books, "Opening the Xbox" and "The Xbox 360 Uncloaked." He organizes the annual GamesBeat Next, GamesBeat Summit and GamesBeat Insider Series: Hollywood and Games conferences and is a frequent speaker at gaming and tech events. He lives in the San Francisco Bay Area.