New speakers, sponsors for DiscoveryBeat; today is last day for early-bird discount

discWe’ve got some great momentum for VentureBeat’s upcoming DiscoveryBeat event, which will attack the problem of how to get attention for an app in the midst of a lot of noise.

One of our newest speakers is Randy Breen, chief operating officer at Social Gaming Network, where he oversees game development, business development, strategy and executive management. He has worked in the game industry since 1986 at companies such as Electronic Arts, LucasArts and Emotiv Systems.

randyToday is the last chance to get DiscoveryBeat tickets at the early-bird rate of $114. That’s a 25 percent savings from the regular ticket price per attendee of $149.

As a reminder, DiscoveryBeat is all about getting your apps noticed. The event is targeted at the intersection of social, mobile and gaming trends. The event takes place in the afternoon of Dec. 8 at the Automattic Lounge on Pier 38 in San Francisco. Check out the DiscoveryBeat site for the full agenda and speakers. We’ve got a good batch of sponsors signing up for the event. A partial list of sponsors includes apps PR firm AppLaunch PR/VSC Consulting, Peter Relan’s startup incubator YouWeb, app store operator GetJar and social gaming firm SGN.

We’ll discuss the “secret recipe” for getting discovered in an age when getting discovered can mean huge viral growth and the difference between profound success or prompt failure. We think there are five main ingredients to the secret recipe for viral growth: 1) Social networking and marketing, 2) advertising, 3) web design, 4) partnering and 5) measurement.

Our previously announced speakers include John Pleasants, chief executive of social game firm Playdom, Ge Wang, co-founder and chief technology officer at music app maker Smule; Jon Vlassopulos, CEO of Zippo virtual lighter app maker Moderati; Roy Sehgal, executive producer of the Cafe World social game at Zynga; Julian Farrior, CEO and founder of iPhone hit game maker Backflip Studios; and Sebastien DeHalleux, president of social gaming firm Playfish, which was recently acquired by Electronic Arts for as much as $400 million.

Tickets are available here. youwebgetjarapplaunchsgn

Dean Takahashi

Dean Takahashi is editorial director for GamesBeat at VentureBeat. He has been a tech journalist since 1988, and he has covered games as a beat since 1996. He was lead writer for GamesBeat at VentureBeat from 2008 to April 2025. Prior to that, he wrote for the San Jose Mercury News, the Red Herring, the Wall Street Journal, the Los Angeles Times, and the Dallas Times-Herald. He is the author of two books, "Opening the Xbox" and "The Xbox 360 Uncloaked." He organizes the annual GamesBeat Next, GamesBeat Summit and GamesBeat Insider Series: Hollywood and Games conferences and is a frequent speaker at gaming and tech events. He lives in the San Francisco Bay Area.