Bot platform from PullString, maker of Barbie and Call of Duty bots, lets you create characters

The PullString platform for the creation of storytelling bots made its debut today. For the better part of the last decade, the PullString platform has been used internally to create characters like Lt. Reyes from Call of Duty Facebook Messenger bot, and interactive products like Hello Barbie and Thomas the Tank Engine.

The platform is the years-long culmination of work between former Pixar employees, a team of engineers, accomplished screenwriters, and onstage actors.