The NBA 2K franchise continues to set new records for Take-Two Interactive. The publisher announced that the latest version of 2K Games’s basketball sim, last year’s NBA 2K19, is now at over 9 million copies sold.
Despite its success — along with ongoing sales of Red Dead Redemption 2, and player spending in Red Dead Online and Grand Theft Auto Online — Take-Two missed analysts’ expectations for its fourth-fiscal quarter earnings (ending March 31, 2019). But 9 million isn’t too shabby, as it means that NBA 2K19 is responsible for roughly 10% of the franchise’s total sales of 90 million. And that’s less than a year after its September 2018 launch.
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