Mobile-social gaming firm RockYou lays off 65 people

Mobile social game RockYou is laying off 65 people, or 18 percent of its staff, over the next three months, GamesBeat confirmed today.

The San Mateo, California-based company has been steadily expanding and contracting as its business needs change. RockYou’s business revolves around its ad network and monetizing old games that it acquires from other publishers who can no longer make money from them. RockYou shows ads to the players and helps monetize the games, keeping them alive longer.

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Dean Takahashi

Dean Takahashi is editorial director for GamesBeat. He has been a tech journalist since 1988, and he has covered games as a beat since 1996. He was lead writer for GamesBeat at VentureBeat from 2008 to April 2025. Prior to that, he wrote for the San Jose Mercury News, the Red Herring, the Wall Street Journal, the Los Angeles Times, and the Dallas Times-Herald. He is the author of two books, "Opening the Xbox" and "The Xbox 360 Uncloaked." He organizes the annual GamesBeat Next, GamesBeat Summit and GamesBeat Insider Series: Hollywood and Games conferences and is a frequent speaker at gaming and tech events. He lives in the San Francisco Bay Area.