Marvel Puzzle Quest’s road to the mythical $1 ARPDAU, Part 7: Event Analytics

Albert Reed is the CEO and cofounder of Demiurge Studios. Follow the entire series here.

Here at Demiurge Studios, we do our best to run lean and flat teams. To keep everything running efficiently, we do our best to push the analytics data into the hands of the team members who are making changes on a day-to-day basis. Our partners at D3Publisher do the same on the UA side — putting the analytics data and tools directly into the hands of the people making the ad-buy decisions.