Ludo used AI to generate this game image.

Ludo upgrades its generative AI tools for game creativity

Ludo is using generative artificial intelligence (AI) to help game developers such as artists and designers be more productive. The point isn’t to put them out of their jobs. It’s to make them more creative.

When Tom Pigott, CEO of Ludo, talked to me about this in early 2021, the topic was pretty far ahead of the curve. Ludo’s AI tools tapped earlier AI models, such as OpenAI Foundation’s GPT-2 technology, to do image searches or generate concept art.

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Dean Takahashi

Dean Takahashi is editorial director for GamesBeat. He has been a tech journalist since 1988, and he has covered games as a beat since 1996. He was lead writer for GamesBeat at VentureBeat from 2008 to April 2025. Prior to that, he wrote for the San Jose Mercury News, the Red Herring, the Wall Street Journal, the Los Angeles Times, and the Dallas Times-Herald. He is the author of two books, "Opening the Xbox" and "The Xbox 360 Uncloaked." He organizes the annual GamesBeat Next, GamesBeat Summit and GamesBeat Insider Series: Hollywood and Games conferences and is a frequent speaker at gaming and tech events. He lives in the San Francisco Bay Area.