Kirby Star Allies crushes the series’ debut month sales record

Kirby Star Allies has had the strongest debut month of sales in the U.S. in the franchises’ history, according to The NPD Group. The Switch side-scroller had a 90 percent better debut month than 2002’s Kirby Nightmare in Dreamland, which last held that distinction.

Star Allies came out for the Switch on March 16. It was the No. 4 best-selling game of March in the U.S., according to The NPD Group. This shows how the success of the Switch is giving Nintnendo’s franchises a boost. Kirby isn’t as big a seller as Nintendo’s top series — like Mario, Zelda, or Pokémon — but the excitement surrounding the Switch has helped Star Allies reach new sales heights. And Star Allies’ success shows that Kirby and co-op games can do well on the Switch.

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Mike Minotti

Mike Minotti has been with GamesBeat since 2012, starting as an intern. Based near Youngstown, Ohio, he now manages GamesBeat's editorial team. He's also a prolific podcaster, appearing on multiple shows covering the gaming industry.