Candy Crush Friends Saga.
Candy Crush Friends Saga.
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King’s Candy Crush Friends drives franchise to 262 million monthly active players

  • Posted byby Dean Takahashi
  • Updated
  • 1 min

Activision Blizzard‘s King mobile games division had 262 million monthly active users in the third fiscal quarter ended September 30, reported in its earnings report today.

Launched in October, Candy Crush Saga Friends reached the top of the iPhone download charts in 93 countries within three weeks, the company said.

Overall, Activision Blizzard had 345 million monthly active users. Players spent a record 52 minutes per day in Activision, Blizzard, and King games in the quarter.

This quarter, King had two of the top-10 highest-grossing titles in the U.S. mobile app stores for the 20th quarter in a row, with Candy Crush Saga at No. 1 again. King’s advertising business continued to exceed plan with net bookings growing almost 50 percent from the previous quarter, albeit off a relatively small base.

Written by

Dean Takahashi

Dean Takahashi is editorial director for GamesBeat at VentureBeat. He has been a tech journalist since 1988, and he has covered games as a beat since 1996. He was lead writer for GamesBeat at VentureBeat from 2008 to April 2025. Prior to that, he wrote for the San Jose Mercury News, the Red Herring, the Wall Street Journal, the Los Angeles Times, and the Dallas Times-Herald. He is the author of two books, "Opening the Xbox" and "The Xbox 360 Uncloaked." He organizes the annual GamesBeat Next, GamesBeat Summit and GamesBeat Insider Series: Hollywood and Games conferences and is a frequent speaker at gaming and tech events. He lives in the San Francisco Bay Area.