JoyBits hopes Doodle Kingdom will expand its 126M download mobile game franchise

JoyBits is launching its new Doodle Kingdom mobile game today as the fourth in a series that has already had more than 126 million downloads to date.

Paul BaldwinThe London-based mobile-game publisher is one of the most successful global players in the company of rivals such as Electronic Arts, Supercell, Rovio, Gameloft, and Outfit7. It has garnered a huge global audience for its mobile games, and JoyBits is shifting from simple to deeper gameplay as it tries to one-up its rivals.

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Dean Takahashi

Dean Takahashi is editorial director for GamesBeat. He has been a tech journalist since 1988, and he has covered games as a beat since 1996. He was lead writer for GamesBeat at VentureBeat from 2008 to April 2025. Prior to that, he wrote for the San Jose Mercury News, the Red Herring, the Wall Street Journal, the Los Angeles Times, and the Dallas Times-Herald. He is the author of two books, "Opening the Xbox" and "The Xbox 360 Uncloaked." He organizes the annual GamesBeat Next, GamesBeat Summit and GamesBeat Insider Series: Hollywood and Games conferences and is a frequent speaker at gaming and tech events. He lives in the San Francisco Bay Area.