Intergi's Playwire video-ad network quietly grows past 1.2 billion ad views

Three years ago, web-ad network Intergi launched its Playwire online video-ad platform. And now the platform has hit its stride, with more than 1.2 billion ads viewed to date. And on top of that, Playwire has extended its reach into mobile.

Jayson Dubin, the chief executive of Intergi and its Playwire division, said in an interview with GamesBeat that the company now has more than 3,300 publishers in its video-ad network. In the first quarter, people viewed more than 430 million video ads on Playwire, Dubin said. The company’s publishing partners use Playwire to host more than 730,000 videos encoded with the Playwire video-player platform.

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Dean Takahashi

Dean Takahashi is editorial director for GamesBeat. He has been a tech journalist since 1988, and he has covered games as a beat since 1996. He was lead writer for GamesBeat at VentureBeat from 2008 to April 2025. Prior to that, he wrote for the San Jose Mercury News, the Red Herring, the Wall Street Journal, the Los Angeles Times, and the Dallas Times-Herald. He is the author of two books, "Opening the Xbox" and "The Xbox 360 Uncloaked." He organizes the annual GamesBeat Next, GamesBeat Summit and GamesBeat Insider Series: Hollywood and Games conferences and is a frequent speaker at gaming and tech events. He lives in the San Francisco Bay Area.