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EA CEO: 'Consumers won't pay for crap' in social and mobile games

  • Posted byby Dean Takahashi
  • Updated
  • 2 min

John Riccitiello, chief executive of gaming powerhouse Electronic Arts, observed in a speech today that just nine months ago, the hype around social gaming had reached a fever pitch. The press hype was at a “scale and excitement that I have never seen before,” he said, speaking at the Global Mobile Internet Conference Silicon Valley in San Jose, Calif.

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Written by

Dean Takahashi

Dean Takahashi is editorial director for GamesBeat. He has been a tech journalist since 1988, and he has covered games as a beat since 1996. He was lead writer for GamesBeat at VentureBeat from 2008 to April 2025. Prior to that, he wrote for the San Jose Mercury News, the Red Herring, the Wall Street Journal, the Los Angeles Times, and the Dallas Times-Herald. He is the author of two books, "Opening the Xbox" and "The Xbox 360 Uncloaked." He organizes the annual GamesBeat Next, GamesBeat Summit and GamesBeat Insider Series: Hollywood and Games conferences and is a frequent speaker at gaming and tech events. He lives in the San Francisco Bay Area.