HP’s PC chief Ron Coughlin talks regaining PC share, targeting gamers, and expanding to VR

PCs aren’t dead yet. Just ask Ron Coughlin, head of HP‘s computer business. The Palo Alto, California company’s PC business has growth at about 11 percent  in revenues, year to date. It has become the No. 1 PC company again, as of a couple of quarters.

Coughlin believes HP is taking share from its Windows PC rivals as well as from Apple. And it is expanding in games with its Omen series of desktops and laptops. The company has also moved into virtual reality. It created its own Windows-based VR headset in an attempt to take VR to a larger market.

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Dean Takahashi

Dean Takahashi is editorial director for GamesBeat. He has been a tech journalist since 1988, and he has covered games as a beat since 1996. He was lead writer for GamesBeat at VentureBeat from 2008 to April 2025. Prior to that, he wrote for the San Jose Mercury News, the Red Herring, the Wall Street Journal, the Los Angeles Times, and the Dallas Times-Herald. He is the author of two books, "Opening the Xbox" and "The Xbox 360 Uncloaked." He organizes the annual GamesBeat Next, GamesBeat Summit and GamesBeat Insider Series: Hollywood and Games conferences and is a frequent speaker at gaming and tech events. He lives in the San Francisco Bay Area.