How the creator economy is evolving with AI | Jim Louderback

Posted byby Dean Takahashi
December 28, 2023
Updated June 17, 2025
11 min

Jim Louderback has lived through generations of tech media. He is a top leaders at the intersection of publishing, media and technology.

He wrote and edited tech magazines in the 1990s. He was the TV host of TechTV’s Fresh Gear show from 1998 to 2000. He was editor-in-chief of Ziff Davis’ media internet properties and ran PC magazine and other properties. He built and sold multiple creator economy startups to media companies including WB Discovery and Paramount. And he led editorial and ops at cable networks, event companies, magazines and digital publishers.

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Written by

Dean Takahashi

Dean Takahashi is editorial director for GamesBeat. He has been a tech journalist since 1988, and he has covered games as a beat since 1996. He was lead writer for GamesBeat at VentureBeat from 2008 to April 2025. Prior to that, he wrote for the San Jose Mercury News, the Red Herring, the Wall Street Journal, the Los Angeles Times, and the Dallas Times-Herald. He is the author of two books, "Opening the Xbox" and "The Xbox 360 Uncloaked." He organizes the annual GamesBeat Next, GamesBeat Summit and GamesBeat Insider Series: Hollywood and Games conferences and is a frequent speaker at gaming and tech events. He lives in the San Francisco Bay Area.