Coda Payments raised $690 million in a secondary sale.
Coda Payments raised $690 million in a secondary sale.
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How Codashop spurs gamers to make more in-game purchases

  • Posted byby Dean Takahashi
  • Updated
  • 6 min

Coda Payments recently raised $690 million in funding to enable cross-border payments for games and other digital products, as well as alternative app stores.

That secondary funding showed investors still have confidence in Coda Payments and its Codashop division. The latter bills itself as a trusted source of in-game currencies and other premium content for millions of consumers in more than 50 territories worldwide. And it says it is the only independent content marketplace with a global footprint.

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Written by

Dean Takahashi

Dean Takahashi is editorial director for GamesBeat. He has been a tech journalist since 1988, and he has covered games as a beat since 1996. He was lead writer for GamesBeat at VentureBeat from 2008 to April 2025. Prior to that, he wrote for the San Jose Mercury News, the Red Herring, the Wall Street Journal, the Los Angeles Times, and the Dallas Times-Herald. He is the author of two books, "Opening the Xbox" and "The Xbox 360 Uncloaked." He organizes the annual GamesBeat Next, GamesBeat Summit and GamesBeat Insider Series: Hollywood and Games conferences and is a frequent speaker at gaming and tech events. He lives in the San Francisco Bay Area.