NBCUniversal decided to shut down its game publishing division after almost three years. The company will go back to a strategy of licensing games to external game developers and publishers. It could still prosper with games, but it’s a lower risk, lower reward strategy.
And it’s not the first time a major Hollywood studio has done this. Disney shut its mobile game publishing business a few years ago and switched to licensing. It recently acquired FoxNext Games with the acquisition of Fox, and now Disney is selling that game division off as well.
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