Google Play highlights suite of games that feature Immersion’s touch-feedback technology

Gaming only works because you get feedback for every action you take. A lot of times, this takes the form of visuals on a screen, but not always.

Google just launched a list of games on its Play app market for Android phones called “Games You Can Feel.” All of these curated recommendations feature force-feedback that rumble or vibrate depending on what’s happening. Immersion, a company that makes a tool that enables developers to quickly add touch-feedback to their games, powers the rumble featured in many of the Google Play apps. The list includes big-name apps like Angry Birds Friends from Rovio and Trials Frontier from Ubisoft. This is part of Immersion’s efforts to help developers add more interactivity into their games through vibrations without destroying gamers’ batteries.