Shawn Mendes is selling this virtual guitar as a unique NFT collectible.

Genies will sell one-of-a-kind digital goods for Shawn Mendes

Genies plans to sell some one-of-a-kind digital goods for musician Shawn Mendes. It comes on the heels of Genies‘ sold-out sale of digital wearables for soccer star Mesut Ozil for $500,000.

The goods can be authenticated as unique using nonfungible tokens, or NFTs, which use blockchain (the transparent and secure digital ledger) to uniquely identify items. NFT-based collectibles can be verified as one-of-a-kind items, and that means they can be auctioned off as rare items.

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Dean Takahashi

Dean Takahashi is editorial director for GamesBeat. He has been a tech journalist since 1988, and he has covered games as a beat since 1996. He was lead writer for GamesBeat at VentureBeat from 2008 to April 2025. Prior to that, he wrote for the San Jose Mercury News, the Red Herring, the Wall Street Journal, the Los Angeles Times, and the Dallas Times-Herald. He is the author of two books, "Opening the Xbox" and "The Xbox 360 Uncloaked." He organizes the annual GamesBeat Next, GamesBeat Summit and GamesBeat Insider Series: Hollywood and Games conferences and is a frequent speaker at gaming and tech events. He lives in the San Francisco Bay Area.