Gamefam's success in 2024.
Gamefam's success in 2024.
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Gamefam closes year of growth with 5 of top 15 branded games on Roblox

  • Posted byby Dean Takahashi
  • Updated
  • 9 min

Gamefam, a metaverse media company for Gen Z and Alpha communities, said in its second annual report that its branded campaigns on Roblox and Fortnite have exceeded 2.7 billion brand engagements in 2024.

The State of Brands on Roblox and Fortnite report noted that Gamefam, which makes games on Roblox and Fortnite, is the No. 1 fastest-growing private company in the media industry in 2024, according to the Inc. 5,000 list. And it’s game portfolio has surpassed 45 billion gameplay sessions to date.

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Written by

Dean Takahashi

Dean Takahashi is editorial director for GamesBeat. He has been a tech journalist since 1988, and he has covered games as a beat since 1996. He was lead writer for GamesBeat at VentureBeat from 2008 to April 2025. Prior to that, he wrote for the San Jose Mercury News, the Red Herring, the Wall Street Journal, the Los Angeles Times, and the Dallas Times-Herald. He is the author of two books, "Opening the Xbox" and "The Xbox 360 Uncloaked." He organizes the annual GamesBeat Next, GamesBeat Summit and GamesBeat Insider Series: Hollywood and Games conferences and is a frequent speaker at gaming and tech events. He lives in the San Francisco Bay Area.