Apple VR demo

Game makers applaud Apple’s support for AR and VR

Apple surprised the emerging industries of augmented reality and virtual reality with broad support for the technologies at its Worldwide Developer Conference in San Jose, California. During the keynote, Apple showed off ARKit, which could transform hundreds of millions of iPhones and iPads into AR devices.

Both the AR and VR demos that Apple showed were based on support from Epic Games’ Unreal Engine 4. For instance, the AR demo from Wingnut AR used the Unreal Engine to superimpose a 3D science-fiction scene on a tabletop. And Apple also showed how developers at Disney’s ILM special effects studio could design a 3D-animated Star Wars scene from inside VR, using Unreal Engine 4.

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Dean Takahashi

Dean Takahashi is editorial director for GamesBeat. He has been a tech journalist since 1988, and he has covered games as a beat since 1996. He was lead writer for GamesBeat at VentureBeat from 2008 to April 2025. Prior to that, he wrote for the San Jose Mercury News, the Red Herring, the Wall Street Journal, the Los Angeles Times, and the Dallas Times-Herald. He is the author of two books, "Opening the Xbox" and "The Xbox 360 Uncloaked." He organizes the annual GamesBeat Next, GamesBeat Summit and GamesBeat Insider Series: Hollywood and Games conferences and is a frequent speaker at gaming and tech events. He lives in the San Francisco Bay Area.