Become a member of GB MAX to gain exclusive access to the industry and to the most influential global B2B leadership community in the business of gaming, entertainment, and tech. Join now and also get a VIP ticket to GamesBeat Next (Nov 2-3, SF).
Building a blockbuster franchise is one of the hardest things in the game industry. Epic Games has done so twice with its Unreal first-person shooter franchise and its Gears of War third-person shooter games. Not many companies can boast the same.
We’re going to zero in on this topic at our GamesBeat@GDC conference on March 10 at the Game Developers Conference. Meanwhile, check out the video below to see how Capps answers my questions about how to build a blockbuster hit that keeps on delivering over time. I caught up with Capps on the red carpet at the Interactive Achievement Awards at the Dice Summit in Las Vegas.
[youtube=http://www.youtube.com/watch?v=Bo8tOpJIj4g&w=425&h=344]