Presented by Xsolla
“Inclusivity in gaming” isn’t a buzzwordy slogan, and it shouldn’t be a burden for game developers – in fact, it’s good for business. The game playing audience is 3 billion strong, encompassing enthusiasts of every age, background and ability. But there’s a big gap between who’s playing, and the kinds of characters they see on the screen. Why should developers care?
“Diversity and inclusion are not just ethical imperatives; they are essential for driving innovation, creating meaningful connections within the gaming community and building sustainable growth for the entire industry,” said Bridget Stacy, VP of marketing at Xsolla. “A sizeable majority of players want more diverse characters, and more diverse stories, and at this year’s Diversity in Gaming Lunch, we’ll share actionable strategies to meet their needs and bring diversity, equity and representation in gaming to our players and our industry.”
Stacy is referring to the Diversity in Gaming Lunch at GamesBeat Next 2024, presented by Xsolla (October 28-29, 2024 in San Francisco, CA). The lunch will take place on Tuesday, October 29 from 12:30-1:30pm PT and it’s open to all GamesBeat Next attendees.
Attendees will join a panel of industry experts in an engaging panel discussion that takes on the big challenge: the critical importance of diversity and inclusion in the gaming industry, and why inclusion is actually a key driver of innovation and long-term success.
That’s because gamers in every demographic are putting their money where their mouth is: inclusive game companies can generate $500M+ of additional incremental monthly revenue, and double the average spending of women players. Meanwhile, the challenge to create bigger, more representative stories is fostering major innovation in the ways developers of every size are approaching game design, and bringing to life a more resilient and vibrant industry for all.
Date: October 29, 2024
Time: 1-1:30 pm PT (doors open at 12:30pm)
Speakers: Sheloman Byrd, CEO, Open Ocean Games; Jessica Murrey, CEO, Wicked Saints Studios; Bridget Stacy, VP of global marketing; Jenny Xu, CEO of Talofa Games
Ready to join? Register to attend GamesBeat Next 2024, and RSVP for the lunch during registration.
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