Coda Labs found only 12% of players are playing blockchain games.
Coda Labs found only 12% of players are playing blockchain games.
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Coda Labs: Global poll shows gamers haven’t embraced Web3 games yet

  • Posted byby Dean Takahashi
  • Updated
  • 7 min

Coda Labs released a global poll of nearly 7,000 gamers this week that revealed Web3 games have a long way to go before they will gain mainstream acceptance.

But Coda Labs, which has a platform for Web3 games and mobile games and hired a market researcher to do the survey, holds out some hope that marketing is the problem. While the vast majority of players have no interest in playing “play to earn” blockchain games, those who have tried it say they like it.

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Written by

Dean Takahashi

Dean Takahashi is editorial director for GamesBeat. He has been a tech journalist since 1988, and he has covered games as a beat since 1996. He was lead writer for GamesBeat at VentureBeat from 2008 to April 2025. Prior to that, he wrote for the San Jose Mercury News, the Red Herring, the Wall Street Journal, the Los Angeles Times, and the Dallas Times-Herald. He is the author of two books, "Opening the Xbox" and "The Xbox 360 Uncloaked." He organizes the annual GamesBeat Next, GamesBeat Summit and GamesBeat Insider Series: Hollywood and Games conferences and is a frequent speaker at gaming and tech events. He lives in the San Francisco Bay Area.