Oculus VR at Chuck E. Cheese
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Want to try out Oculus Rift? You'll have to brave the brats at Chuck E. Cheese's

Your local Chuck E. Cheese‘s may be going virtual.

The pizza-arcade chain is trying out the Oculus Rift virtual-reality headsets at 29 locations. If successful, the tests could show the potential for virtual reality to reestablish itself in the location-based entertainment business and move beyond its pure gaming applications — and sheds more light on the potential Facebook saw when it acquired the company for $2 billion earlier this year.

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Written by

Dean Takahashi

Dean Takahashi is editorial director for GamesBeat. He has been a tech journalist since 1988, and he has covered games as a beat since 1996. He was lead writer for GamesBeat at VentureBeat from 2008 to April 2025. Prior to that, he wrote for the San Jose Mercury News, the Red Herring, the Wall Street Journal, the Los Angeles Times, and the Dallas Times-Herald. He is the author of two books, "Opening the Xbox" and "The Xbox 360 Uncloaked." He organizes the annual GamesBeat Next, GamesBeat Summit and GamesBeat Insider Series: Hollywood and Games conferences and is a frequent speaker at gaming and tech events. He lives in the San Francisco Bay Area.