China has come online with smartphones at an incredible rate, and this has it on pace to rule the world when it comes to spending on smartphone and tablet games.
The Asian superpower is set to generate approximately $6.5 billion in revenues this year with games like Hearthstone taking a respectable chunk of that, according to industry intelligence firms Newzoo and TalkingData. That’s more than triple the $1.8 billion the country generated for mobile games in 2013, and it’s also up significantly from the $4.4 billion in 2014. And that growth has the country primed to displace the United States as the most lucrative mobile-gaming territory on Earth. This spike in growth in China as the iPhone 6 and iPhone 6+ have found significant success in that market, and this — combined with Android’s existing popularity — has more Chinese people playing games on their smartphones than ever before. With worldwide spending on iOS, Android, and other phone platforms set to reach $30.1 billion this year, China alone will make up more than 20 percent of that.
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