Candy Crush Saga is the most popular mobile game in the U.S. after a dramatic comeback in the third quarter. As the mobile game crossed its fifth anniversary this week, its tally has crossed 2.73 billion sugary downloads.
In the third quarter that ended September 30, the match-3 game generated more than $250 million in revenue, up 97 percent from the same period a year ago, according to measurement firm Sensor Tower. More than 1 trillion game rounds have been played in the game since its launch, and 350 trillion candies have been swiped to date. At this rate, the $5.9 billion that Activision Blizzard paid to acquire King in 2015 looks like a deal.
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