Call of Duty: Advanced Warfare by the (big) numbers

Activision Publishing has been shy about disclosing the number of Call of Duty: Advanced Warfare copies that it has sold — or how much revenue the game is generating in comparison to last year’s Call of Duty: Ghosts.

Analysts are assuming the comparison isn’t that favorable. But Activision, a division of Activision Blizzard and one of the biggest game companies on Earth, has disclosed just about every other number related to Advanced Warfare. The publisher has said that the Call of Duty franchise has generated more than $10 billion in revenue in the past decade, but it has been mum on each game’s revenue. The number matters to analysts because the success of Call of Duty — arguably the industry’s most valuable franchise — is closely connected to Activision Blizzard’s stock price.