AppOnboard has named former Riot Games chief technology officer Mike Seavers as its new CEO. Founder and previous CEO Jonathan Zweig will continue as president at the company, which makes a do-it-yourself game platform and playable ads.
The addition of Seavers marks AppOnboard‘s new mission, which changed when the company acquired Buildbox, a suite of tools that neophytes can use to create games without knowing how to code. Under AppOnboard, in December Buildbox launched a free version that brings people into the world of “no code” game development and then upsells them to services such as marketing and playable ads, Zweig said in an interview with GamesBeat.
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