Brain+ wants to dethrone the smartest kid on the block. The Copenhagen, Denmark-based maker of brain-training games is expanding to the U.S. in hopes of unseating Lumosity, which has had more than 60 million registered users for its games that help people exercise their minds.
Brain+
The company aims to create a mobile app that provides scientifically proven, effective, and engaging brain-training exercises that adapt to the needs of individuals. Of course, Lumosity is doing much the same, and it has a massive head start. Brain+ is now competing with Lumosity in its home territory of North America.
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Dean Takahashi is editorial director for GamesBeat. He has been a tech journalist since 1988, and he has covered games as a beat since 1996. He was lead writer for GamesBeat at VentureBeat from 2008 to April 2025. Prior to that, he wrote for the San Jose Mercury News, the Red Herring, the Wall Street Journal, the Los Angeles Times, and the Dallas Times-Herald. He is the author of two books, "Opening the Xbox" and "The Xbox 360 Uncloaked." He organizes the annual GamesBeat Next, GamesBeat Summit and GamesBeat Insider Series: Hollywood and Games conferences and is a frequent speaker at gaming and tech events. He lives in the San Francisco Bay Area.
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