How Canada’s Behaviour Interactive hatched its horror hit Dead by Daylight

Dead by Daylight could be the biggest success that Behaviour Interactive has seen in its 24 year history. The Canadian game studio, which spent much of its existence making games for other game developers and publishers as an outsourcing contractor, made the horror game with publisher Starbreeze, and it became big hit upon its debut in June. That could help it become an original game maker in the future.

The title has shipped well in excess of a million units, and it is growing more popular with each month. And Behaviour and Starbreeze launched an update for Halloween — with addition of killer Michael Myers of the Halloween movies. That led to a record month for engagement in the month of October, said David Osborne, vice president of product at Behaviour Interactive, in an interview with GamesBeat at the company’s Montreal headquarters. I also played a couple of rounds of the multiplayer game, where you play one of four human-played victims trying to escape from one human-played killer. It was both terrifying and fun.