Bandai Namco launches new Tamagotchi Pix toy

For months last year, during the pain and the angst of the pandemic, I was obsessed with my Tamagotchi. I figured out how to keep my virtual pet alive for a while, play little minigames with the cute character, and watch it grow.

I eventually gave up, but the pandemic isn’t over. And so I’m interested in the latest hybrid game-toy beast to come from Bandai America: the Tamagotchi Pix. It’s just another toy, but it’s also another interesting lesson in miniaturization of technology.