Atari's new owners come out swinging with licensing, classic remakes, casino games, and an LGBT title

Atari has 220 trademarked game properties, and the company’s new owners plan on making use of a lot of them. After its first Electronic Entertainment Expo video game trade show since it emerged from bankruptcy last year with new owners, Atari has laid out its priorities for iconic properties like Pong and Asteroids.

They include hiring third-party developers to make games based on its classics, licensing others to make Atari-branded apparel and hardware, creating social casino and real-money gambling games based on Atari brands, creating an exclusive new YouTube video channel, and commissioning new titles such as an upcoming game with a lesbian, gay, bisexual, and transgender (LGBT) theme. The company will reveal more of its strategy this week at a licensing show in Las Vegas.