Analyst expects average PS4 and Xbox One owner to buy about 3 next-gen games this holiday

Between now and Christmas, early adopters of the new hardware from Microsoft and Sony will have a number of games to choose from, and Cowen and Company analyst Doug Creutz expects those consumers to purchase about three games for each new console sold.

In a note to investors, Creutz explained that he is expecting an “overall next-gen holiday attach rate of 3.25.”