Amazon Luna relaunch

Amazon relaunches Luna, bringing cloud gaming and family fun to Prime members

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Amazon has officially relaunched Luna, its cloud gaming platform, with a major redesign and a new initiative called GameNight, a collection of local multiplayer games built to bring friends and families together in the living room. We first covered the announced rebrand and relaunch earlier this month.

The new Luna experience, available starting today for Prime members in 14 countries, including the U.S., U.K., and Germany, adds access to more than 50 cloud-streamed games at no additional cost. The update emphasizes accessibility and approachability, aiming to remove traditional gaming barriers like hardware costs or setup complexity.

Luna’s redesign positions the platform as one of Amazon’s biggest pushes into gaming since its 2020 debut. The refreshed service lets players stream titles instantly on Fire TV devices, web browsers, smartphones, tablets, and select LG and Samsung smart TVs, all without the need for a console or expensive gaming PC.

Included in Prime is a curated catalog of recent hit titles such as Hogwarts Legacy, Indiana Jones and the Great Circle, Kingdom Come: Deliverance II, and TopSpin 2K25, alongside indie favorites like Dave the Diver.

For those seeking more, a Luna Premium subscription ($9.99/month) expands the library to include even more major releases like EA Sports FC 25, Star Wars Jedi: Survivor, and Batman: Arkham Knight.

GameNight and Amazon Luna

The big new centerpiece of the relaunch is GameNight, a new category of more than 25 lighthearted, local multiplayer games designed for shared play. Titles include Clue, Exploding Kittens 2, The Jackbox Party Pack 9, and the new exclusive Courtroom Chaos: Starring Snoop Dogg, which is a voice-driven AI improv game where players argue outrageous cases before “Judge Snoop.”

GameNight’s defining feature is accessibility. Players simply scan a QR code on their TV, which turns their smartphone into a touch-based controller. There’s no need for extra hardware, making it easy for anyone, even those without prior gaming experience, to jump in and play.

The Luna relaunch also strengthens Amazon’s broader Prime ecosystem, integrating gaming more deeply alongside benefits like Prime Video, Amazon Music, and Grubhub+. According to Jamil Ghani, Amazon’s vice president of Worldwide Prime, the goal is to make gaming “as frictionless as watching a show or listening to a playlist.”

“Prime has always been about delivering exceptional entertainment alongside savings and convenience in a single membership,” Jamil Ghani, vice president of worldwide Prime at Amazon, said in a prepared statement. “With the enhanced Amazon Luna, we’re excited to make gaming more accessible for families to play together without device or experience-level barriers.”

Cloud-delivered Luna games are now available across 14 countries, and Amazon says it plans to expand further. Meanwhile, Prime members worldwide will continue to receive a monthly rotating selection of downloadable PC games, a benefit carried over from Prime Gaming.