Guitar Hero
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After a five-year hiatus, Activision teases a new Guitar Hero

  • Posted byby Dean Takahashi
  • Updated
  • 2 min

Activision appears poised to unveil a new Guitar Hero game in an attempt to reboot the music game genre that once generated more than billion dollars a year in revenues. The company teased a new video today hinting at a reveal tomorrow.

The reboot is going to be a big test of the music games genre, which rose within a few years to $1.4 billion in 2008 but then collapsed due to a lack of innovation and oversaturation. At first, the plastic faux guitars were the rage, and competition between Guitar Hero and Rock Band set the genre on fire. But people tired of the over-priced pieces of plastic and having to pay for each new set of songs.

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Written by

Dean Takahashi

Dean Takahashi is editorial director for GamesBeat. He has been a tech journalist since 1988, and he has covered games as a beat since 1996. He was lead writer for GamesBeat at VentureBeat from 2008 to April 2025. Prior to that, he wrote for the San Jose Mercury News, the Red Herring, the Wall Street Journal, the Los Angeles Times, and the Dallas Times-Herald. He is the author of two books, "Opening the Xbox" and "The Xbox 360 Uncloaked." He organizes the annual GamesBeat Next, GamesBeat Summit and GamesBeat Insider Series: Hollywood and Games conferences and is a frequent speaker at gaming and tech events. He lives in the San Francisco Bay Area.