Grantoo, which makes a multiplayer tournament platform for mobile games, will now enable mobile app developers to give virtual goods as rewards in tournaments.
Developers can use Grantoo to add multiplayer tournaments to their games. Players can send each other challenges to beat a high score, and Grantoo makes that happen and records who won the match. That makes the games more social, more engaging, and more likely to spread in a viral fashion. In turn, it increases the chance that the game will generate revenues for the developer.
GamesBeat