Highrise passes $250M revenue milestone by empowering player creation

Online creation platform Highrise announced today that it has surpassed $250 million in revenue across its marketplaces since 2019. According to the company, some of the main sources of that revenue is from resales at its in-game Secondary Market and the Highrise Ideas design program, which allows users to submit their own designs and earn revenue themselves.

Highrise’s Ideas program allows users to submit “napkin doodles” of in-game cosmetics such as wigs, clothing and accessories in an open contest. The community votes on which design they’d like to see made into real items, and the team turns these winning doodles into functional items. These items are only available for a limited time on the Primary Market, driving their value up on the Secondary Market. According to Pocket Worlds, Highrise’s creator, multiple users earned around $3,000 for their designs submitted this year.