Metashift will get you help in the metaverse.

Helpshift contemplates customer support for the metaverse with Metashift

Helpshift has made it possible for mobile game makers to handle millions of customer support requests over mobile phones through automation. And now it hopes to do the same for the metaverse with Metashift.

San Francisco-based Helpshift started years ago using automation to make it easier to deal with customer complaints in mobile games and apps. It created nested frequently asked question (FAQ) answers that players could use in lieu of talking to a customer service person. The metaverse is the universe of virtual worlds that are all interconnected, like in novels such as Snow Crash and Ready Player One.

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Dean Takahashi

Dean Takahashi is editorial director for GamesBeat. He has been a tech journalist since 1988, and he has covered games as a beat since 1996. He was lead writer for GamesBeat at VentureBeat from 2008 to April 2025. Prior to that, he wrote for the San Jose Mercury News, the Red Herring, the Wall Street Journal, the Los Angeles Times, and the Dallas Times-Herald. He is the author of two books, "Opening the Xbox" and "The Xbox 360 Uncloaked." He organizes the annual GamesBeat Next, GamesBeat Summit and GamesBeat Insider Series: Hollywood and Games conferences and is a frequent speaker at gaming and tech events. He lives in the San Francisco Bay Area.