Nintendo's Metroid Dread scored the highest in audience reaction.
Nintendo's Metroid Dread scored the highest in audience conversations during E3.
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The DeanBeat: Social numbers show who won the virtual E3 2021

  • Posted byby Dean Takahashi
  • Updated
  • 5 min

I always like to pick my favorites from the Electronic Entertainment Expo (E3), and I listed what I liked best at the all-digital E3 2021 trade show last week. But since we know game journalists are full of it, it’s also nice to get a more scientific measurement with a more objective view of who won the industry’s biggest week for marketing new games. We received a couple of reports from Facebook and social media intelligence company Spiketrap that are worth a closer look.

This year it was notable that Microsoft had 12 of my favorite 15 games — a feat I don’t think the company ever accomplished before.

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Written by

Dean Takahashi

Dean Takahashi is editorial director for GamesBeat. He has been a tech journalist since 1988, and he has covered games as a beat since 1996. He was lead writer for GamesBeat at VentureBeat from 2008 to April 2025. Prior to that, he wrote for the San Jose Mercury News, the Red Herring, the Wall Street Journal, the Los Angeles Times, and the Dallas Times-Herald. He is the author of two books, "Opening the Xbox" and "The Xbox 360 Uncloaked." He organizes the annual GamesBeat Next, GamesBeat Summit and GamesBeat Insider Series: Hollywood and Games conferences and is a frequent speaker at gaming and tech events. He lives in the San Francisco Bay Area.