Roblox Swordburst 2 and Flood Escape

How Roblox is moving ahead with its digital civility initiative

Roblox has more than 80 million monthly players on its Lego-like virtual world platform for teens, and it only takes a few bad apples to ruin the fun. That’s why the company is moving ahead with a digital civility initiative, which is meant to improve online safety and to start reducing trolling and toxic behavior.

The company woke up to the problem last year when a child’s game character was sexually violated in the virtual world. Tami Bhaumik, vice president of marketing and digital civility for Roblox, briefed me on the San Mateo, California-based company’s progress in an interview at the recent DICE Summit in Las Vegas.

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Dean Takahashi

Dean Takahashi is editorial director for GamesBeat. He has been a tech journalist since 1988, and he has covered games as a beat since 1996. He was lead writer for GamesBeat at VentureBeat from 2008 to April 2025. Prior to that, he wrote for the San Jose Mercury News, the Red Herring, the Wall Street Journal, the Los Angeles Times, and the Dallas Times-Herald. He is the author of two books, "Opening the Xbox" and "The Xbox 360 Uncloaked." He organizes the annual GamesBeat Next, GamesBeat Summit and GamesBeat Insider Series: Hollywood and Games conferences and is a frequent speaker at gaming and tech events. He lives in the San Francisco Bay Area.