Zynga cofounder’s Greedy Goblins ‘strategic runner’ debuts on the iPhone

Eric Schiermeyer, the cofounder of Zynga and the analytics expert behind its success, has launched a new iOS game dubbed Greedy Goblins in an effort to pioneer the new genre of “strategic runner” on mobile.

This is the first game from Schiermeyer’s newest studio, Luminary, a team with just six developers. That the startup was able to create a brand-new product from the ground up in just seven months is pretty remarkable, given the heavy investment that much larger companies are putting into their efforts now. Schiermeyer believes in the power of small teams, even though he helped create Zynga, which grew to more than 3,000 employees at its peak and is now having trouble competing in the $25 billion mobile-gaming market.