Mobile gaming startup Xoo is coming out of stealth and launching a new social network and a free-to-play gaming app dubbed Watcha Doin’?
Watcha Doin’?
The iOS game comes from the Palo Alto, Calif.-based company, which is headed by Philip Yun, former CEO of online gaming firm Outspark. In an exclusive interview, Yun said that the company wants to make social networks more fun and relevant to people by “gamifying” them, or making them much more like engaging games.
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Dean Takahashi is editorial director for GamesBeat. He has been a tech journalist since 1988, and he has covered games as a beat since 1996. He was lead writer for GamesBeat at VentureBeat from 2008 to April 2025. Prior to that, he wrote for the San Jose Mercury News, the Red Herring, the Wall Street Journal, the Los Angeles Times, and the Dallas Times-Herald. He is the author of two books, "Opening the Xbox" and "The Xbox 360 Uncloaked." He organizes the annual GamesBeat Next, GamesBeat Summit and GamesBeat Insider Series: Hollywood and Games conferences and is a frequent speaker at gaming and tech events. He lives in the San Francisco Bay Area.
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