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Jens Begemann on Wooga’s plan to create million-dollar mobile blockbusters (interview)

  • Posted byby Dean Takahashi
  • Updated
  • 9 min

Wooga is one of many social-game companies trying to break into mobile. In the past eight weeks, it found its way with Jelly Splash, a color-tile matching game with more than 10 million downloads in eight weeks on iOS.

Jens Begemann, chief executive of Berlin-based Wooga, talked about how much effort went into making Jelly Splash — launching today on Android — which has some unique riffs on games like Candy Crush Saga, Bejeweled, and Dots.

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Written by

Dean Takahashi

Dean Takahashi is editorial director for GamesBeat. He has been a tech journalist since 1988, and he has covered games as a beat since 1996. He was lead writer for GamesBeat at VentureBeat from 2008 to April 2025. Prior to that, he wrote for the San Jose Mercury News, the Red Herring, the Wall Street Journal, the Los Angeles Times, and the Dallas Times-Herald. He is the author of two books, "Opening the Xbox" and "The Xbox 360 Uncloaked." He organizes the annual GamesBeat Next, GamesBeat Summit and GamesBeat Insider Series: Hollywood and Games conferences and is a frequent speaker at gaming and tech events. He lives in the San Francisco Bay Area.