Market researcher Strategy Analytics said it expects global virtual reality headset revenues will reach $895 million in 2016.
About 77 percent of that value will be accounted for by newly launched premium devices from Oculus, HTC, and Sony. These three brands however will only account for 13 percent of volumes in 2016 as lower priced smartphone-based devices will dominate share of the 12.8 million unit virtual reality headset market. Strategy Analytics said it sees 2016 as a pivotal year for virtual reality given a confluence of factors and also one where managing expectations will be paramount given a dearth of available content and the technical limitations of entry-level virtual reality.
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