Utomik’s ‘Netflix for games’ adds 200 more titles to its cloud-streaming library

Cloud gaming lives on.

Utomik said today that it struck a deal with game distributor Plug In Digital to add 200 more games to Utomik’s subscription cloud gaming service. The copmany is the latest of many to try to exploit cloud computing and create an innovative new gaming service with it. Utomik’s strategy is to stream games to players while they await them to finishing downloading, so they can start playing their titles 100 times faster compared to other solutions, like Valve’s Steam platform. It is packaging this service as a “Netflix for games” service that costs $10 a month.

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Dean Takahashi

Dean Takahashi is editorial director for GamesBeat. He has been a tech journalist since 1988, and he has covered games as a beat since 1996. He was lead writer for GamesBeat at VentureBeat from 2008 to April 2025. Prior to that, he wrote for the San Jose Mercury News, the Red Herring, the Wall Street Journal, the Los Angeles Times, and the Dallas Times-Herald. He is the author of two books, "Opening the Xbox" and "The Xbox 360 Uncloaked." He organizes the annual GamesBeat Next, GamesBeat Summit and GamesBeat Insider Series: Hollywood and Games conferences and is a frequent speaker at gaming and tech events. He lives in the San Francisco Bay Area.