Unravel is a platformer ‘threaded’ with a personal story

An intimate surprise appeared among Electronic Arts’ usual sports and shooter lineup this year.

Unravel is an atmospheric puzzle-platformer from ColdWood Interactive, a Swedish studio that has previously only worked on smaller sports games for consoles and PC. At a pre-E3 media preview event, creative director Martin Sahlin said that the studio wanted to make something meaningful and enrich players, and it decided to create something that was personal to do that. “If it means something to me, it’ll mean something to you,” Sahlin said.

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