Unity demonstrates new way to develop games inside virtual reality

Unity Technologies has announced a virtual reality scene editor for its Unity game engine, enabling developers to create their own 3D games while moving around inside the 3D environments.

The move shows that VR, which tech adviser Digi-Capital expects will grow into a $30 billion market by 2020, has the power to transform how we create things. It also positions Unity, one of the top game-tools companies in the industry, as an ideal virtual reality solution for those developers already in its ecosystem. Video game artists will benefit, but so will plenty of real-world artists such as painters, sculptors, and architects.

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Dean Takahashi

Dean Takahashi is editorial director for GamesBeat. He has been a tech journalist since 1988, and he has covered games as a beat since 1996. He was lead writer for GamesBeat at VentureBeat from 2008 to April 2025. Prior to that, he wrote for the San Jose Mercury News, the Red Herring, the Wall Street Journal, the Los Angeles Times, and the Dallas Times-Herald. He is the author of two books, "Opening the Xbox" and "The Xbox 360 Uncloaked." He organizes the annual GamesBeat Next, GamesBeat Summit and GamesBeat Insider Series: Hollywood and Games conferences and is a frequent speaker at gaming and tech events. He lives in the San Francisco Bay Area.