Streaming on Twitch

Twitch’s new Extensions add customization options for streamers, like games and music

Social video platform Twitch announced that it will enable its broadcasters to customize their channel pages with interactive experiences. That means broadcasters will be able to add things like polls, music, games, and Streamlabs’ loyalty and tipping platform to their livestreams.

The Extensions, which are coming soon (Twitch didn’t say when), can plug into a live video feed on Twitch. The new customization options could enhance growing the relationship between creators of livestreams and their communities. This could lead to better engagement, more dedicated fans, and new ways to monetize them.

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Dean Takahashi

Dean Takahashi is editorial director for GamesBeat. He has been a tech journalist since 1988, and he has covered games as a beat since 1996. He was lead writer for GamesBeat at VentureBeat from 2008 to April 2025. Prior to that, he wrote for the San Jose Mercury News, the Red Herring, the Wall Street Journal, the Los Angeles Times, and the Dallas Times-Herald. He is the author of two books, "Opening the Xbox" and "The Xbox 360 Uncloaked." He organizes the annual GamesBeat Next, GamesBeat Summit and GamesBeat Insider Series: Hollywood and Games conferences and is a frequent speaker at gaming and tech events. He lives in the San Francisco Bay Area.